Fired Up! No Nonsense Talk and Car Dealership Solutions
No Nonsense Talk and Car Dealership Solutions that gets us - and you - FIRED UP about real-life car dealership topics, challenges, and scenarios. Join Michael & Susan as they have raw, unfiltered & straightforward conversations about what REALLY happens on the showroom floor. From dealing with uncoachable car sales veterans to being successful despite bad management. Maybe your car training doesn't have to feel like training. Join us every month as Michael & Susan discuss, argue, laugh, and maybe even cry a little over what’s getting car dealerships fired up today.
Fired Up! No Nonsense Talk and Car Dealership Solutions
What You Need To Know About Today’s Used Car Shopper with Matt Jones
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Alan Ram's Proactive Training Solutions
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Season 1
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Episode 11
Susan Gaytan & Michael Renaud chat with Matt Jones, Senior Director of Brand & Industry at True Car about everything your sales team needs to know about today's used car shopper.
SPEED: How you are responding to the lead. Time and efficiency.
LEARN THE LEAD: How much do you know about the shopper and their preferred vehicle?
THE EXPERIENCE: Must look beyond price. What motivates the shopper?